Creating Beautiful Instagram Posts with Quotes Using WordSwag
Many people think that Instagram is a place for the beautiful people to be beautiful in beautiful places and for all of us to comment on their beauty. It is. For sure. However, it's also a great place to connect your message to your audience. But what to do if you're not beautiful? Or if you find yourself inside of a dark theater or crammed office more often than you're in Ibiza?
Enter the quote post.
You've seen them all over the place - beautiful text with thought-provoking words juxtaposed over a gorgeous image. But how to make one of your own? Keep going.
Where and How to Use a Post with a Quote
These pop up all over Facebook and Twitter. But it's when I see them on Instagram that they resonate the most. It's a sneaky way to get text into a post while still looking beautiful. Here's how your theater can use them:
- snippets from reviews
- quotable lines from the show you're currently producing
- words of wisdom from your artistic director
- inspiring messages from your designers
- donor testimonials
Follow @DownstageMedia on Instagram
New Favorite App: WordSwag
I first heard about WordSwag this fall while reading Kim Walsh-Phillips' book, Ultimate Guide to Instagram. I've been obsessed with it ever since. It costs $4.99 and will be the best $4.99 you spend all week! Here's how it works:
- Choose your background image. There are a few ready to click on, or you can search Pixabay within the app to find another one. Bonus: all of the are okay for you to use for commercial purposes (not all photos on the internet are)
- Choose the size of the final image and Crop. (Of course, for Instagram it's a square)
- Add your text. ProTip: use the microphone function to speak into it so you don't have to type with your thumbs so much.
- Choose any of the styles of text that make sense for your brand.
- Pinch the text to change the size and move it around so it is easy for your audience to read.
- Choose what color you'd like your text to be. Within the app there are some ready, or you can use the hex code for your brand's colors.
- Adjust the image to make it lighter, darker, or blurrier so your words pop out.
- Downside: I have tried to add a logo to it, but it never works - even if I use a transparent .png file. So, I add my logo in using PicMonkey and THEN post.
- Save it to your camera roll and post it from there. Or post directly to Instagram.
Try it This Week
Create a post this week using WordSwag. Tag #DownstageMedia so I can find it and give it some love!