5 Reads From 2018 That Changed Our Business

These were the books - released in 2018 and other years - that had me thinking, acting, and implementing to get Downstage Media’s first year off on the right foot. Great reads all - many times funnier than you’d think - that will get your business moving in the right direction. Excellent for both actors and theater companies.

BONUS: Find out how you can get FREE MAGAZINES AND BOOKS (and, no, I don’t mean the library, although I do love my local library.)

Traction: Get a Grip on Your Business

This books helps with the day to day operations of running a business. The systems it lays out helps us define and hold ourselves accountable to goals. Plus a bunch of other ways to run your business: hiring, firing, weekly, quarterly, and annual meetings. They don't teach you this stuff in theater school.

Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine

It's easy to get into the habit of making money and then putting it all back into the business - but it gets trickier when a) you want to actually pay people and b) you want to save money so your company can weather the storms of inconsistencies. These concepts help us define how we handle expenses, payroll, and saving for taxes.

 
 

Building a StoryBrand: Clarify Your Message So Customers Will Listen

It's easy to get into the habit of making money and then putting it all back into the business - but it gets trickier when a) you want to actually pay people and b) you want to save money so your company can weather the storms of inconsistencies. These concepts help us define how we handle expenses, payroll, and saving for taxes.

Crushing It!: How Great Entrepreneurs Build Their Business and Influence-and How You Can, Too

NJ-er GaryVee holds a special place at Downstage Media. His wine store is just down the street from where Annie Schiffmann started the company. This book has real world examples of how regular people took the lessons from his earlier book Crushing It, used them, and gained success on social media with them. Great read.

Okay, it’s not a book, but… Amazon Prime

One of the perks of being an Amazon Prime member (besides The Marvelous Mrs. Maisel on demand) is that you can get books and magazines for FREE! That’s right! Just open the Kindle app (on your iPad or phone or whatever) and tap DISCOVER then tap PRIME READING. Everything listed will be free to you!

What books did you love in 2018?

Reach out to @DownstageMedia on Twitter and let us know!