Thoughts on Marketing

Results That Make Us Smile at Downstage Media

Results That Make Us Smile at Downstage Media

We love celebrating our clients’ achievements no matter how big or how small. Whether it’s a follower milestone or getting signed by an agent, our clients make us happy!

The Best Social Trends For Theater Companies to Implement Now

The Best Social Trends For Theater Companies to Implement Now

Buffer put out a study for 2019 with trends are major brands implementing. We picked three perfect ones for your theater to implement now.

How Theater People Can Benefit From Facebook Messenger Marketing

How Theater People Can Benefit From Facebook Messenger Marketing

Facebook Messenger is an incredibly useful tool when it comes to building your brand. But how can you accurately use it? And what are the benefits of it? Read this blog post to learn all the ins and outs of Facebook Messenger.

Not a Skittles Super Bowl TV Ad, but a Skittles Super Bowl Broadway Musical Ad

Not a Skittles Super Bowl TV Ad, but a Skittles Super Bowl Broadway Musical Ad

What are the benefits of having an ad that only a thousand people can see? Skittles is taking a big chance - not on a Super Bowl television ad, but a Super Bowl Broadway musical.

Why Social Media for The Performing Artist Matters

Why Social Media for The Performing Artist Matters

Social media is a term with a lot of issues for many performing artists. First, there’s the angst that comes with not having the first idea with how to use it strategically to promote your art. Next come the feelings of being too old, or not savvy enough, or useless. Then, the frustration - how can you know if your art is any good if no one is there to see it? Let’s break it down.

Answering the Question We All Have: How To Boost Engagement

Answering the Question We All Have: How To Boost Engagement

It’s the question every brand that’s actively using social media is asking: How do we boost likes, comments, shares and overall engagement? If only the answer was simple. In reality, it’s one of the most complex. In 2019, especially for actors and theatre people, your social media presence is your new headshot. What you post can have a direct correlation to the jobs you book.

Two Must-Haves Before Promoting Your Show

Two Must-Haves Before Promoting Your Show

You know how exciting it is to be working on a show and you want to tell all of your social media followers. But you want to make sure they’ll actually be able to get tickets to the show itself. Make sure you have these two items in place so that your followers’ enthusiasm doesn’t get lost and you’ll have nice houses for your run!

The Importance of Residual Income: A Q&A with Joseph Kenney of 316 Strategy Group

The Importance of Residual Income: A Q&A with Joseph Kenney of 316 Strategy Group

Business owners across the globe place a high value on residual income streams—income that comes in reliably month after month without a lot of additional input. (Who wouldn’t?) But according to Joseph Kenney, founder of 316 Strategy Group and national recognized speaker on small business, residual income isn’t “gravy”— it’s a necessity for long-term success of any business. Mr. Kenney answers a few questions below regarding how residual income works and why it plays such a key role in an effective business strategy.

Stretch Your Social Media Budget

Stretch Your Social Media Budget

If you’d like to have professional social media services, but don’t think you have the money, we show you how you can have over a year of someone guiding you for a fraction of what you think it’d cost!

Stop Right There! Check This Before You Post to Facebook

Stop Right There! Check This Before You Post to Facebook

We’re breaking down how your Facebook posts can get in more News Feeds - also known as reach. You spend all of that time creating your posts so make sure that people are seeing them! This post gives you five questions to ask when you’re looking over your Facebook content. By acting on them you’ll start to build strong relationships with audience members who are liking, commenting, and sharing your posts!

YouTube Takeaways from Sean Ely of Number Six With Cheese

YouTube Takeaways from Sean Ely of Number Six With Cheese

In our Facebook Live: YouTube Tactics for Right This Second, I interviewed Sean Ely from Number Six With Cheese. He shared some EXCELLENT insights about your first 1000 followers, getting sponsorships, and how to get better.