The show that you are in has a run of performances coming up and you want to help spread the word. Good for you, savvy personal brand builder! There are a number of reasons to do this. Here are three:
build your personal brand - by posting what you’re working on throughout social media you are letting the world know that you are a working actor
get more people in the seats - we all know a full house feels better than an empty one
curry favor with the producers - let’s face it: everyone wants more exposure for their show. If you’re posting on social media your producers and directors will notice (and perhaps hire you again!)
An easy way to spread the word is by sharing posts that your show’s social media team is already putting out. Notifications make it easy to do this since you’ll find out automatically when a post has gone out. Here’s how to set that up across the major social media platforms. Since phones and tablets are all a little different, you'll find the instructions for the desktop versions of the platforms.
How to Get Notifications from a Facebook Company Page
Notifications show up in that globe on your desktop.
- Like the Company Page for your show.
- Under Following choose Notifications.
- Use the pencil to edit how often you get notified. Then you have a choice.
- all of the posts. (Standard)
- some of the posts (Highlights)
- none of the posts (None) - helpful after the show has closed
How to Get Notified When an Instagram Account posts
These notifications will come up on your phone.
- Follow the account on Instagram.
- Hit the three dots at the top of the of the account
- Choose Turn on Post Notifications to find out when a new post goes up from that account
- Choose Turn on Story Notifications to find out when a new Instagram Story goes up from that account
How to Get Notified when a Twitter Account posts
You can also get a notification on your phone when a specific Twitter account tweets. This is good if you’d like to retweet something that your show is tweeting out. Here’s how to do that.
- Follow the account on Twitter
- Hit the three dots to the right of the follow button.
- Choose turn on mobile notifications
Bonus! Here are a couple of other ways to keep up with the company that you are working with:
- on Instagram follow the hashtag for your show and/or theater company
- add their Twitter account to a list that you create called “People You Work With.” Check this list weekly and retweet their posts.
Share this post with your cast!
If you are a producer or a director in a company, share this blog post with the actors who are not as social media savvy so they can learn!