What are the benefits of having an ad that only a thousand people can see? Skittles is taking a big chance - not on a Super Bowl television ad, but a Super Bowl Broadway musical.
The five best social media lessons we keep coming back to again and again.
Real life examples from our clients in the performing arts of how hiring a social media consultant will help you stop reacting and start proacting. (Sidenote: why isn’t proacting an actual word?)
After years handling social media for artists, here is the very basic nitty gritty in order to have a social media presence. Follow these simple steps and you’ll have a feed that you can be proud of.
Instagram Lives fall under the category of “ethereal content - a term that marketers throw around to mean stuff that disappears in 24 hours. Learn how you can turn your Instagram Live videos into content that reaches farther than your Instagram followers - and lasts longer than 24 hours.
Writing a blog post can seem like an overwhelming proposition. Is it like writing an essay in high school? Happy to say that, no, it’s not. It can go very quickly if you have a clear framework to start from and actually turn your readers into customers.