Each week Annie Schiffmann jumps on Instagram Live and shares three things that she learned during the course of the week. This week: your Facebook Page is a hydra, focus on “before the read more,” and the Tony Awards are better than the season.
Instagram Lives fall under the category of “ethereal content - a term that marketers throw around to mean stuff that disappears in 24 hours. Learn how you can turn your Instagram Live videos into content that reaches farther than your Instagram followers - and lasts longer than 24 hours.
Writing a blog post can seem like an overwhelming proposition. Is it like writing an essay in high school? Happy to say that, no, it’s not. It can go very quickly if you have a clear framework to start from and actually turn your readers into customers.
When you're booked on a commercial there is lots of content you can capture. Here you'll learn why to capture it, where to post it, and what to do with it. Also, download a shot list to have handy while you're on set.
Here’s a big mistake that we see Page admins making all of the time. It makes your brand look amateurish and leads to awkward interactions with your audience.