Each week Annie Schiffmann hops on Instagram Live to find out what you learned this week and share what she learned about social media for theater and running your own business. It’s called What I Learned This Week. You can play along by using #WLTW and sharing what YOU’VE learned!
Ask For Facebook Reviews
85% of consumers trust online reviews just as much as reviews from their friends and family. When people read reviews, you have social proof. When there is social proof they are more likely to become a customer. But how to get reviews? Ask for them!
How To Videos Inspire Confidence
Another way to get someone to go from becoming a follower to a ticket buyer? Create a How To video and/or blog post to walk them through the process. Make it easy for them to make a purchase and they will! Snaggit is a great program for screen capture.
Controls and Variables
How can you tell if something is working? Set up some controls - a checklist of what you do every time you go on FB Live, go onstage, or launch a new campaign. How to tell what is or isn’t working? Change only one thing!
Join in the fun!
Want to share what you’ve learned? Tag #WLTW in your posts on IG & Twitter!