DOWNSTAGE MEDIA BLOG
SOCIAL MEDIA STRATEGY, MESSAGING, AND EMAIL MARKETING TIPS

History By Mail - Client of Downstage Media’s - Tests Its Brand Message on Shark Tank
When Ari Siegel, founder of History By Mail, landed a coveted spot on Shark Tank, he turned to Downstage Media for help crafting a pitch that would resonate with both the Sharks and millions of viewers. Here’s how we shaped the message, rehearsed every word, and got ready for a once-in-a-lifetime moment on national TV.

Signs The Messaging is Unclear in Your Business
If your marketing feels like it’s stalling—or your audience just isn’t connecting—you might not need a rebrand. You might just need better messaging. Here’s how to tell if that’s the issue, and what to do if it is.