DOWNSTAGE MEDIA BLOG
SOCIAL MEDIA STRATEGY, MESSAGING, AND EMAIL MARKETING TIPS

Why Blogging Is the Most Important Part of Your SEO Strategy
Blogging isn’t just another marketing tactic; it’s the backbone of a successful SEO strategy. Learn why consistent, strategic blogging can make or break your search engine rankings and overall online visibility.

What Happened When History By Mail Hit the Shark Tank Stage
When History By Mail founder Ari Siegel stepped onto the Shark Tank stage, he had just 90 seconds to make his pitch count. Here's how we helped him craft a message that led to a $250,000 deal—and what you can learn from it about clarity, storytelling, and showing up with confidence when it matters most.

The Email Signup Experiment Wrap-Up:
I set a simple goal: get 10 new email subscribers by March 31. No ads. No big campaigns. Just smarter placement, clearer messaging, and a system that could run while I focused on client work. Here’s what worked, what didn’t—and what I’ll try next time.

Signs The Messaging is Unclear in Your Business
If your marketing feels like it’s stalling—or your audience just isn’t connecting—you might not need a rebrand. You might just need better messaging. Here’s how to tell if that’s the issue, and what to do if it is.