DOWNSTAGE MEDIA BLOG
SOCIAL MEDIA STRATEGY, MESSAGING, AND EMAIL MARKETING TIPS
Referral Madness: Save Big and Help Your Friends Grow Their Businesses
Struggling to find a marketing partner you can trust? You’re not alone. At Downstage Media, we understand the challenges and have built our reputation on earning the trust of clients just like you. With our Referral Madness program, you can save big while helping your friends grow their businesses. Refer a friend today, and both of you will enjoy 15% off your next invoice. It’s a win-win—join the Referral Madness and start sharing the love!
Improve Your Sales Game: How Storytelling Can Drive Revenue
Struggling to make your sales pitches resonate? Discover the transformative power of storytelling in sales. Learn how the StoryBrand framework can help you connect with potential customers, increase engagement, and boost your revenue. Dive into our guide and register for the Close More Sales with Storytelling webinar to refine your skills and drive your business forward. Limited spots available – don’t miss out!
Embracing Evergreen Email Automation
You want to send emails out regularly, but life gets in the way. If you don’t find a sustainable way to manage your email marketing, you risk losing potential revenue. Plus, you might find yourself stuck on the content hamster wheel, always scrambling to keep up. Evergreen content is your new best friend. Create an email automation around that content and you will be able to relax and focus on other areas of your business. Here’s how to do it.
How Can a Clear BrandScript Boost Your Mailchimp Campaigns?
Struggling with inconsistent messaging and low engagement in your email marketing? Discover how a BrandScript can transform your Mailchimp campaigns. Learn how clear, compelling messaging can boost open rates, click-through rates, and strengthen your brand identity. In this blog post, I'll share practical steps to implement a BrandScript and real-life success stories that prove its impact. Ready to elevate your email marketing strategy? Read on to find out how!
Why a Strong One-Liner is Essential for Your Business and How the Pitch Perfect Workshop Helps You Create One
Ever struggled to explain what your business does in a few seconds? You're not alone! A strong one-liner is your secret weapon for capturing attention and sparking curiosity. In this post, we explore the importance of a one-liner and how our Pitch Perfect One-Liner Workshop can help you craft a compelling message that resonates. Learn about common challenges, our proven framework, and hear success stories from those who’ve transformed their business communication. Don’t miss this opportunity to make a memorable impression and elevate your marketing game!
Maximize Your ROI: What to Know Before Signing Up for the StoryBrand Marketing Livestream
Marketing budgets are tight right now. A recent Gartner survey of 395 CMOs and marketing leaders shows the average 2024 marketing budgets have dipped to 7.7% of overall company revenue, down from last year's 9.1%. That means that you have to be absolutely clear on how to make the most of your marketing to make it count.
In this blog post, I’m going to talk about the StoryBrand Marketing Livestream as a way to get the most out of your marketing dollars for the rest of the year.
How Do I Leverage LinkedIn Effectively in 2024? Social Media Marketing World Insights for Business Owners
At Social Media Marketing World 2024 there were 5 sessions about LinkedIn. I watched them all so you don't have to. Here's what you need to know.
Can the PAGER zine make your marketing so *beep*ing good?
Our email inboxes and social media feeds are overloaded with marketing advice. It’s easy to tune it all out. But small adjustments to your content marketing strategy can make a big difference in your results. In this blog post, you’ll learn about Downstage Media’s PAGER zine and how you can get practical, tactical ideas sent straight to your door.
How do I use MeetEdgar with the PAGER method for social media?
Business owners hate how much time social media eats up in their day-to-day operations. Automating content - versus simply scheduling it - frees up hours every week. At Downstage Media, our favorite tool for scheduling and automating content is MeetEdgar. Let’s break down specifically how we use it with the PAGER method for our clients, so you can figure out if it’s the right tool for you.
How can I build up to posting on social media 5 times a week?
If you had a goal of going to the gym regularly, you wouldn’t start by going seven times a week. Or, if you did, you probably wouldn’t be able to keep that up for long. Posting on social media is the same way. In this blog post, you’ll learn a sustainable way to post 4-5 times a week. By gradually building up to this pace you’ll be able to keep up with both your social media marketing and everything else you have to do in your business.
What 3 marketing steps are designed to build customer relationships?
Building customer relationships. Growing audience. Growing customer relationships. Building audience. That’s the marketing mantra for many companies. If you’re not building relationships with your current customers, you are always on the lookout for new ones. And if you’re always on the lookout for new customers, you are missing out on opportunities to keep your customers coming back to you.
Let’s break down the final stage of the 3-Stage Marketing Strategy. Here we’ll discuss ongoing content and sales so that you know what to focus on in your marketing in order to build relationships and grow audiences. Or, is it the other way around?
How can I make the most of Coach Builder Summit? 5 insider tips!
Some online summits are a little… thin with speakers pitching more than presenting. It’s hard to know if the Coach Builder Summit is going to be worth carving out two days of your schedule for. Let’s go through what Coach Builder Summit is, plus give you 5 insider tips you may not have considered. When you see more info about it cross your desk, you'll be confident that you thought through your decision.
Blowing Out Your Goals, One Step at a Time
It can hurt to not hit your goals. But not making them can be worse for your business to grow. In this blog post, you’ll learn how I went about increasing 2023 revenue 175% from 2022. And the ways that I took my time to take Downstage Media to the next level.
No Click Content and the PAGER Method
You’ve heard that social media posts with links in them don’t get in front of as many people. So what can you do? Read this blog post for step-by-step instructions on how to make no click content with the PAGER method so your reach doesn’t get throttled.
What Do I Do With All These Books?
Simple Social Media is available for pre-sale and you are thinking of getting a copy for yourself. Something weird is going on, though, on the website it says that you can buy them in bulk - in groups from ten to two hundred. Now why in the world would you need that many copies of one book? Here you’ll learn why multiple copies will benefit you and your business.
Why Simple Social Media Won't Be Available on Amazon - At First
Get the scoop on why the book Simple Social Media won’t be available on Amazon at first, what to expect when it does become available, and why that is good for you! Learn how SMBs will benefit from this new marketing resource!
Optimize October: 7 Ways to Freshen Up Your Social Media Accounts
October is a great time to give your social media presence a fresh boost and optimize your content for maximum results. A refresh may be just what’s needed to boost your visibility and stand out amongst the crowd. With these updates, you can effectively showcase your brand's story, captivate visitors, and grow your business. In this blog post, we'll explore seven key areas to focus on for “Optimize October.”
What 3 marketing steps will save time but still grow my audience?
Learn how to grow your audience without the headache - discover the three simple steps that make marketing easier and faster. Discover why a clear message on your website, lead generator, and email sales sequence are key components of any successful strategy.
Building a Solid Marketing Foundation: Why Messaging, One-Liners, and Brand Playbooks Matter
Every makeup kit needs a good foundation and so does every marketing strategy. Stage 1 of the 3-Stage Marketing Strategy is all about the foundation your brand needs to put its best face forward. Learn the initial steps to take for lasting, sustainable success.
Overwhelmed by Marketing? Use This 3-Stage Strategy to Drive Results Fast
When you’re running your own marketing, it’s hard to know where to focus first. Making a haphazard choice can set you back months - and thousands of dollars. In this blog post, you’ll learn the three key stages every successful marketing strategy needs - from foundational elements to automated systems to ongoing content. With these in place you will reach new audiences and foster engagement with old ones. All without having to worry if you’re putting your efforts in the wrong place.